Late Thursday, as rumors swirled regarding a shooting at Brown University, the network's Kaitlan Collins used social media, noting the confusion and directing people to her channel's 9pm newscast.
While it is by no means a perfect news source, her statement resonated to many. It remains one of the broadcasters where you can find reality-based and mostly dependable reporting – particularly during fast-moving events such as the one unfolding near a New Hampshire storage facility.
An Uncertain Situation During a Business Tug-of-War
Yet CNN, now four and a half decades old, finds itself in a uncertain situation as two huge media corporations battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the fate of CNN has been drawn into a major game of corporate ownership, rather than as a question of what benefits the news-consuming public.
“This represents another instance of the profound systemic issues with roots in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a larger point.
“It gets presented as a financial tale with powerful individuals as the protagonists, but there is scant discussion of the public interest,” Pickard added.
A Further Element: Political Influence
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.
Recall the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will protect him from negative coverage and examination. That is a factor in why he seems to support Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that historic news network.
A Possibility of More Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a separate entity. This might be a relief to many at the network, but it’s hardly a secure position. That setup could set up CNN for another sale. The cycle continues.
According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by the government,” Wu recently wrote.
The Core Challenge and a Way Ahead
No matter the outcome in this situation, the larger issue remains.
“What we have now is a highly anti-democratic system, but we must resist a sense of powerlessness,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can address it.
Can reform occur in an era where the top communications regulator won’t even affirm that the agency is independent? Change is a distant prospect now, but that should not imply it will not happen in the future.
Initiatives that support independent news organizations, bolster local journalism, fund public media, and prevent the accumulation of media power in a handful of hands are within reach – they are necessary for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations including CNN cannot be tools in the most recent acquisition battle.